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June 2023

Launching the Smart Towns Delivery Manual

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Over the past couple of years, we’ve applied our digital placemaking approach in more than a dozen towns and cities across Wales to help local stakeholders explore and plan for how they can use digital and data to improve their place. 

In that time, it’s fair to say that we’ve seen the good, the bad, and the ugly of these ‘Smart Towns’ projects: some have been tremendously successful and left a positive impact on their place, whilst others have struggled either to get off the ground or to make a long-lasting impression. 

Recently, we’ve been reflecting on this and asking ourselves why some projects succeed whilst others struggle, and now – comissioned by Smart Towns Cymru and Welsh Government – we’ve put together a Smart Towns Delivery Manual to share our thinking on this and set out what we think is a best practice approach. 

The Manual is a guide for how stakeholders can design, plan, deliver and evaluate place-specific Smart Towns projects, and so it includes practical information, examples, and links to other useful resources.  

You can read the Delivery Manual published by Smart Towns Cymru here:  

…and find a new set of case studies we’ve produced about promising Smart Towns projects in Abergavenny, Bangor, Crickhowell and Wrexham, here:  

Of course, no guide is perfect or can be exhaustive, and so we would love to get feedback on what it says and what might be missing, so the Manual can continue to get more and more useful over time. 

To give us your thoughts or discuss how digital placemaking could help your place, contact our Digital Placemaking Consultant, Adam Greenwood, using or on 07480 063761. 


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